The CLTS Knowledge Hub has changed to The Sanitation Learning Hub and we have a new website https://sanitationlearninghub.org/. Please visit us here - it would be great to stay in contact.

The CLTS Knowledge Hub website is no longer being updated you can access timely, relevant and action-orientated sanitation and hygiene resources and information at the new site.

Mum's Magic Hands

Printer-friendly versionPrinter-friendly version

Diarrhoeal disease is the second leading cause of death in children under five years old. Handwashing with soap can reduce the risk of diarrhoeal disease by up to 48% but knowledge of its importance for disease prevention is not always reflected in practice. Oxfam, Unilever's Lifebuoy soap and Unilever's Chief Sustainability Office have developed Mum's Magic Hands, an interactive approach based on storytelling which uses field tested, emotional and health motivators to promote effective hand washing in communities affected by emergencies.

All information, materials and resources for implementing Mum's Magic Hands (MMH) in first phase emergency responses (6-12 weeks), and in less acute or more stable contexts (12 weeks or more) to boost handwashing practice, are available on this webpage.

To get a preview you can download the 'field guide' and 'training trainers guide' for the first phase response below.

Date: 9 November 2018